Why It Means So much
This fragrance will always be the heart of Shine Bright.
It's inspired by the perfume my mum wore every single day. The fragrance I grew up knowing, the fragrance that filled our home and the fragrance that, even now, can stop me in my tracks.
When my mum passed away in 2019, my world changed forever. Grief is something you never truly get over—you simply learn to carry it. There are still moments when I instinctively reach for my phone to tell her something, or catch myself wishing I could hear her voice, ask for her advice or feel one more hug. Then reality hits all over again.
For just a little while, this fragrance changes that.
The moment I smell it, I'm no longer standing in my workshop. I'm back with her. Back in those ordinary moments that never felt extraordinary at the time, but today I'd give anything to have them back. It's incredible how a single fragrance can unlock memories that have been quietly waiting in your heart.
She believed in me before I ever believed in myself. She encouraged every dream, celebrated every achievement and reminded me never to give up, even when I wanted to. I only wish she could see what Shine Bright has become.
This business exists because of her. This fragrance isn't simply inspired by the perfume she wore.
It's the closest thing I have to a hug I can no longer have.
Because no matter how much time passes, she'll always be my brightest star.
